Right, little rant here.
I’ve come to the conclusion Apple are trying to take every application in the business market – and gimick-ify it. Lets go back and take a look at the middle of last century – 2005. Apple introduces the iPhone – a smart mobile phone which has smartphone-capability. 3G, wifi, organiser and email functions etc etc. Whats that? It hasn’t been done before? Oh yes it has.
The BlackBerry, PocketPCs and Palm – all three did what the iPhone did before but for a different target. The business market. Businessmen and women didn’t need the flashy, gimicky shite the iPhone included – they needed something that worked and worked well, and they’d been using and doing it for years before Apple decided to introduce it’s crap. Apple targetted, instead, the home market. Particularly the young, domestic type. They had applications and functions that matched the BlackBerry, PPC and palm, but instead they did it in a nice, flashy way. It looks great and performs great – with a fuckin great pricetag…
But you could say the iPhone WAS revolutionary. Okay, maybe some parts of it was. What about the Touch?
iPAQ and Palm had been producing digital organisers for decades before Apple. They were widely used in the business world (and still are). I would get on a train, and although I used mine to watch videos, a man next to me was using a similar model iPAQ to fiddle with a spreadsheet. What I find infuriating is that Apple’s iPod Touch does the same – but for another market. With the pricetag.
And now we have the iPad – a tablet PC, by all accounts. Revolutionary, oh my god it’s brilliant! Microsoft haven’t done this kind of tablet-PC style device ever! Using touch sensitive devices to do something a PC would normally do!! OMG!!! It’s FANTASTIC!
/endsarcasm
No, it isn’t.
Apple might have the art of eyecandy, usability and gimicks down to a T, but if I wanted to buy a PDA or smartphone I sure as hell wouldn’t get one that would charge me £600 for the trouble.
